Media Pack

Visit Norfolk is the official tourism website, coming in the top 3 for most Norfolk search terms
In 2023 we received 2.2 million page views from 888,478 users.
We have a social media presence of over 75.5k followers.
Our visitors want inspiration on where to stay and what to do while they are planning their holiday, and while they are here.
We offer a huge searchable database of accommodation and attraction types, with over 2,000 businesses currently listed on Visit Norfolk.
Visit Norfolk responsible for promoting the county’s tourism offering, primarily through the Visit Norfolk website. It is a not-for-profit business-led private company limited by guarantee without share capital.
Listed members receive inclusion in our blogs, social media promotion, and preferential recommendations for press trips.

Web Listings

visitnorfolk.co.uk is home to hundreds of accommodation and venue listings!

Listings grades are as follows:

Gold

DMO Member Rate: £175 +VAT | Full Rate: £375 +VAT

‘Book Now’ Button
Priority listing – with up to 20 images
Details page shows: Telephone number, address, map, short and long description, and social media links
Includes click-through URL and email address

Silver

DMO Member Rate: £100 +VAT | Full Rate: £250 +VAT

Priority listing – with up to 2 images
Details page shows: Telephone number, address, map, short and long description, and social media links
Includes click-through URL and email address

Bronze

DMO Member Rate: £72 +VAT | Full Rate: £172 +VAT

One image only
Details page shows: Telephone number, address, short description
No click-through URL and email address

For more details contact:

Laura Munnings

Business Development Executive

07706845231 | laura@visiteastofengland.com

Advertising Options

Event Home Page Banner | £315 per page per month + VAT

This appears alongside highlighted events on our homepage and can be linked directly to a webpage of your choice.

Featured Listing | £185 per page per month + VAT

Upgrade your listing to be featured listing at the top of the accommodation or attraction pages.

Showcase MPU | £315 per page per month +VAT

Headline advert appears top right of the ‘Book your Stay‘, ‘Things to do’, or ‘Whats on’ pages.

MPU | £160 per page per month +VAT

MPU’s appear in blocks of 4 alongside other advertisers and can be linked directly to your webpage

For more details contact:

Laura Munnings

07706845231 | laura@visiteastofengland.com

Monthly Consumer eNewsletter

Over 60,000 subscribers for Visit Norfolk, with a 30.8% Open Rate.

Direct to potential customers: Your promotion goes direct to potential customer’s inboxes who are all thinking about their 2023/4 visits.

Most effective marketing: eNews is regarded as one of the most effective advertising mediums at present.

Encourages instant action: By using a voucher code or instant call to action (e.g. Book now for 15% discount), eNewsletter advertising is really effective in terms of direct response.

Trust & Reputation reinforcement: The eNewsletter is sent by Visit Norfolk, a very well-known and well-liked organisation. An association with Visit Norfolk can be interpreted as a recommendation, strengthening trust and reputation between client and business.

Want to know who was interested in your advert?: We can provide click through figures for each individual panel!

How Much? £250+VAT per panel per month.

Upcoming Dates for Visit Norfolk’s eNewsletters are as follows:

19/04/2024 Escape to Norfolk this Spring
17/05/2024 Half term days out and places to stay in Norfolk
21/06/2024 Visit Norfolk this Summer!
19/07/2024 Summer Holidays Breaks and Adventures in Norfolk
16/08/2024 Stay and Play in Norfolk this Summer
14/09/2024 Days out and places to stay in Norfolk
18/10/2024 Halloween Events & Spooktacular Half Term Stays in Norfolk
15/11/2024 Winter in Norfolk – Stay and Play
13/12/2024 Festive days out and places to stay in Norfolk
10/01/2025 Plan your 2025 holiday to Norfolk
14/02/2024 Half term days out and places to stay in Norfolk
21/03/2024 Visit Norfolk this Easter and beyond!

Unique eNewsletters | £1000+VAT

Send your campaign on a specific date and time you prefer, with full control over content, word count and subject.

For more details contact Laura Munnings

07706845231 | laura@visiteastofengland.com

Visit Norfolk's eMagazine

There’s nowhere like Norfolk is published twice a year – once in June, in time for the start of the summer holidays, and once in November to cover the winter period.

The eMagazine is featured on visitnorfolk.co.uk, emailed directly to 60,000 potential customers’ inboxes and with social media promotion to our combined 75.5k followers on Facebook, Twitter and Instagram.

As this is an online publication, we can link your advert directly to your website, or a specific webpage. Reporting click throughs from a national and global audience.

Summer | June 2024 publishing deadline: May 3rd 2024

Winter | November 2024 publishing deadline: October 11th 2024

Advertising rates:

Quarter Page: £295 +VAT – 92mm x 132mm
Half Page: £560 +VAT – 188mm x 132mm
Full Page: £1065 +VAT – 210mm x 297mm

You can view the last editions online here below:

Summer 2023 Winter 2022 Summer 2022

For more details contact:

Laura Munnings | Business Development Executive

07706845231 | laura@visiteastofengland.com