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There are eight key reasons why you should invest in www.visitnorfolk.co.uk.
1) Official Website www.visitnorfolk.co.uk is the official website for tourism in Norfolk and is aimed at assisting potential tourists, day visitors and residents in planning a short break or day out in the county.
2) Easy to Find The site is heavily promoted in the major search engines and ranks high on the first pages for many of the key terms.
We are constantly reviewing and improving our Search Engine Optimisation, which means your business will benefit also. We have recently invested in more SEO work focusing on accommodation types in villages and towns across Norfolk.
www.visitnorfolk.co.uk is habitually the number one search result for 'Norfolk' on Google UK - out of approx. 100 million entries! Also try typing any of the following terms into Google, MSN or AOL and see for yourself - Visit Norfolk comes on the first page for many search terms!
Norfolk Tourist Information Visit Norfolk Norfolk Bed and Breakfast Hotels Norfolk Norfolk Camping Norfolk Self Catering Attractions Norfolk
3) The Numbers Say it All www.visitnorfolk has achieved tremendous growth in the last three years. In 2006 unique visitors were over 35,000, rising in 2007 to over 433,000, and in 2008 to over 463,000, with visits over 687,000 (Awstats).
In 2009, unique visitors have risen by 17% and visits by 31% (Google Analytics).
4) Targeted Sections www.visitnorfolk.co.uk has dedicated sections for accommodation, attractions, events, areas of Norfolk, individual themes and activities, travel and transport, group travel and the media amongst others! Choosing the section that is most relevant to your business will ensure that you reach your target audience and, in turn, this will drive more traffic to your website.
5) It Really Works!
Here are just a few of our testimonials:
"I would like to thank you and your colleagues who have been very helpful in promoting Norfolk and our business in the past. Last year 30% of our business was repeat and 20% was derived from Visit Norfolk in booking terms. We have been very happy with the service we received over the years. I am confident that your new initiatives for 2009 with contribute to the growth of Visit Norfolk and it's associated businesses." B&B owner, North Norfolk
"The visitnorfolk website is one of the top three referrers to our own site so very important to us. I found the editing and payments system easy to use - very user friendly." B&B owner, Hunstanton
"On the Monday and Tuesday before October Half Term, we had two cancellations for the Half Term weekend and following few days. This was the equivalent of 20 bed nights which was a large proportion of our accommodation for the week. I decided to add a 'special offer' to my listing on visitnorfolk.co.uk and within two days I had picked up 22 bed nights in place! I would call this GOOD VALUE and GOOD SERVICE." Owner, B&B North Norfolk
“We do think that visitnorfolk.co.uk is developing into a really useful asset for visitor attractions like ourselves. We are taking a banner advert in the new travel trade section. Group visit and travel trade decision-makers are increasingly difficult to target. We think that the travel trade section in visitnorfolk is a very good initiative.” Mark Noble, Marketing and Communication Co-ordinator, Pensthorpe
“We have three banner adverts on visitnorfolk.co.uk and are very pleased with the level of bookings and enquiries that we are getting. Norfolk Tourism’s website is an important source of ‘click throughs’ to our own website.” Maria Chamberlain, Marketing Manager, Barnham Broom Hotel
6) Ongoing Investment
www.visitnorfolk.co.uk will get even better in 2010, with improved search facilities, streamlined navigation, online bookability and interactive content. All these developments and more will raise traffic levels and increase the website’s profile, for your benefit!
7) Publicity
Don't forget that as well as all the benefits of your Visit Norfolk listing, any special news you have can be promoted on the Visit Norfolk news page, as well as the Norfolk Facebook and Twitter sites. If you've received a fantastic new grading such as a Gold or Silver Award, or have a major event held at your property, we will try and help.
8) Award Winning Website www.visitnorfolk.co.uk was Highly Commended at the East of England’s Regional Enjoy England in Excellence Awards in 2005 and 2007 in the Tourism Website Category.
www.visitnorfolk.co.uk is also a finalist at the 2010 Group Travel Awards, voted by the readers of Group Travel Organiser magazine in the category of Best On-Line Information Service
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| What's On Offer | Basic Package Our basic package features a listing within our Places to Stay* or Places to Visit directories.
A listing includes space for a detailed descriptions of your business, four photos, contact details and a free link to your website. You will have administration access to your listing via your personal login area so you can update it at any time, add your special offers throughout the year and track your “click through” statistics.
Standard fee - £89 + VAT per annum
Partner's fee* - £64 + VAT per annum
* Norfolk Tourism offers a reduced listing fee at £64 + VAT and this applies to any business that belong to / advertise with one of Norfolk Tourism’s partner organisations (list on application form).
*Please note that to take a listing within the Places to Stay section, your accommodation must be graded through Quality in Tourism or the AA. Please visit our business website NTQT to find out more about grading schemes.
Upgrade package - banner advertising For tourism businesses that have taken a listing and are looking for more exposure on the site, we can offer a wide variety of banner advertising opportunities.
Choose out of three banner formats:
Standard side banner: 116 pixels wide x (up to) 200 pixels high

NEW Flash Banner
Make your business really stand out from the crowd with a moving Flash banner that's up to twice as long (up to 400px high) as the standard side banner - at only £30 + VAT extra! Also available as a Flash Strip banner (see Scene on Screen banner below)
Strip banner: 474 pixels wide x 60 pixels high

Prices vary according to the page, so a side or strip banner on the same page will cost the same amount. We have options to suit all budgets and prices - below are just a few examples:
Homepage banner: £150 + VAT per month
Places to Stay/ Visit search results page: £100 + VAT per month
Look at Norfolk Entry page: £100 + VAT per year
Look at Norfolk Content pages (including pages dedicated to cycling, walking, fishing, The Norfolk Coast, Norwich City, The Norfolk Broads, Food and Drink, Shopping, Hotels and Holiday Cottages): £65 + VAT per year.
Please note that the artwork is not included in the price but we can source this on your behalf for an additional charge. Standard adverts can be static or animated and must be a jpg/gif file under 20 kb. If you are interested in a Flash banner, please contact janet.robertson@visit.norfolk.gov.uk to receive your banner specifications.
If there’s a particular page that you are interested in which is not mentioned above, we will be happy quote accordingly. Entire sections and sponsorship of a particular page are also open for negotiation.
Download our 2010 Rate Card (PDF 864kb) |
| What To Do Now | Advertising on www.visitnorfolk.co.uk really is the best investment that you can make for your tourism business. Simply fill out and return the appropriate form below, with your payment:
Accommodation Form 2010
*All accommodation must show evidence of current Quality in Tourism or AA grading.
Attractions / Things to Do Form 2010
Alternatively, sign up and pay via our secure online server.
For further details on the options available, including banner advertising packages, please complete the simple form below. Alternatively, email janet.robertson@visit.norfolk.gov.uk or call 01603 638164.
Fields marked with a * are mandatory.
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